Consumer Affairs Concentration
The concentration in consumer affairs prepares students for careers as consumer specialists in government, business, industry, communication, and research. Students develop the ability to analyze situations from the perspectives of consumers, businesses and government, and to communicate these issues. Graduates enter careers related to consumer affairs, consumer education, marketing, and sales. Many Fortune 500 companies have a consumer affairs department. In addition, many newspapers, magazines, and television stations are focusing on consumer education or areas related to mediation of consumer grievances.
Curriculum - BS in HES, Consumer Sciences, concentration in Consumer Affairs
This 120 semester hour program includes General Education requirements, 6 hours HES requirements, Major requirements, Consumer Affairs concentration requirements, and electives.
Consumer Sciences (Required)
View more information about this program through the University’s catalog. Please note that courses are subject to change.
This program is offered on main campus and online. To apply for the online program, visit the Bama By Distance website.
Consumer Sciences (Required)
- CSM 201 Individual Family Resource Management
- CSM 204 Introduction to Personal Financial Planning
- CSM 303 Intro to Consumer Economics
- CSM 381 Consumer Marketing Management
- CSM 401 Consumer Protection
- CSM 405 Public Policy
- ST 260 Statistical Data Analysis or BER 345 Educational Statistics
- CSM 403 Consumer Economics
- CSM 415 Customer Service Management
- CSM 425 Consumer Conflict Resolution
- CSM 441 Consumer Communications
- CSM 445 Computers in Consumer Sciences
- CSM 451 Consumer Demographics and Trends
- CSM 461 Managing in a High Performance Organization
- CSM 427 Emotional Intelligence
- CSM 428 Consumer Conflict Mediation, Management and Negotiation II
- CSM 430 Family and Consumer Law
- CSM 435 Psychology of Money
- CSM 437 Developing the Leader Within
- CSM 440 Maximizing Social Media Marketing
- CSM 475 Entrepreneurship in Human Environmental Sciences
- CSM 480 e-Commerce in HES
- CSM 486 Consumer Management Human Capital
View more information about this program through the University’s catalog. Please note that courses are subject to change.
This program is offered on main campus and online. To apply for the online program, visit the Bama By Distance website.
Careers
The skills and knowledge gained through this concentration will equip graduates for careers in:
The consumer affairs concentration also prepares students for law school and graduate school.
- brand management
- consumer advocacy
- consumer data analysis
- consumer insights
- consumer relationship management
- data/business management
- entrepreneurship/ownership
- global sourcing
- market research analysis
- marketing management
- merchandise or inventory planning/allocation
- omni-channel supply chain management
- sales/account management
- social media/community management
- store operations
The consumer affairs concentration also prepares students for law school and graduate school.